Whether it’s jewelry manufacturers, mints, or central banks, a diverse group of buyers is continually fuelling gold demand. While many people who buy gold as an investment, others view it as a safe haven asset or simply use the precious metal as a store of wealth.
Investors buy gold as a hedge against inflation and to diversify their portfolios. It has a track record of outperforming stocks and bonds over certain stretches. It also offers liquidity and low correlations, making it a good way to reduce portfolio risk.
Exploring the Diverse World of Gold Buyers: Why, When, and How People Invest in Gold
But the big money flows putting gold into (and then out of) large bars drive prices higher or lower. And it’s no secret that many investors are chasing the trend, buying when prices rise and selling when they drop.
For this reason, it’s important to find a bullion dealer that offers an efficient and headache-free process to buy and sell physical gold. A reputable online gold buyer will have a strong web presence with reviews and ratings on Trustpilot, BBB, Yelp, and Facebook. They’ll also offer a competitive price, as they have lower overhead and can pass savings on to their customers.
It’s also worth reading up on the background of the gold dealer you’re considering. Check Bullion. Directory’s reviews section to see if there are any complaints and issues against the dealers listed in Canada. It’s also worth asking around in your community to see if anyone has had dealings with the dealer you’re interested in, and enquiring with the local Better Business Bureau.